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Explainer Video Voiceover

Need to explain your product or service clearly and succinctly? You need an Explainer Video!

Anna Lawrence Female Voiceover_ Explainer Videos
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Contact me for a free custom demo of your Explainer Script

What is an Explainer Video?

Explainer videos are short, engaging videos, usually under 2 minutes in length that are designed to convey complex ideas, products, or services in a simple and easily understandable manner. These videos typically use a combination of visuals, animations, graphics, and a voiceover to explain a concept or provide information. They are a powerful medium for simplifying complex technical concepts, making them accessible to a wider audience. Short, sweet and straight to the point, explainers may showcase a new software solution, a cutting-edge gadget, or a revolutionary app. They help to clarify the features, benefits, and real-world applications of these products.


Voiceover for Business Explainer Videos

According to the 'State of Video Marketing Survey 2022,' Explainer videos make up 74% of all videos created. And we all know that Video Marketing is integral to any business! 


It is not surprising therefore that Businesses and Corporations are making use of Explainer videos in their marketing efforts. Whether for Internal Communications or external marketing to customers, Explainer videos are a brilliant way of conveying products and services in an engaging and visually accessible way. Here is an example of previous work that I have recorded in this genre:


Voiceover for Financial Explainer Videos

Explainer Videos are therefore perfect for the financial sector!


In our lives there are times that we need to make bigger decisions (really grown-up ones!) and these choices are often impacted by finances and financial decisions. The financial world can often feel intimidating and overwhelming and it can sometimes feel that you need a first-class degree to understand complex finance terminology and acronyms!

Businesses now understand that being informative is not enough, being understood and trusted by their target audience is much more important. Essential information should be like a friendly guide - accessible and within reach.​ Everyone, regardless of their financial background, should be able to easily understand the intricacies of banking, insurance, and investment. It just needs to be explained properly!


Whether you're a bank explaining new services, an insurance company breaking down policies, or an investment firm simplifying market trends, Financial Explainer Videos can be used to break down the barriers between complex ideas and audiences, creating a connection that goes beyond the screen.


Voiceover for Medical Explainer Videos

Medical explainer videos play a crucial role in bridging the gap between complex healthcare information and the understanding of patients and the general public.


Where intricate procedures, conditions, and treatments can easily confuse and overwhelm, these videos serve as invaluable tools for breaking down complex medical concepts into easily comprehensible pieces. By combining clear visuals, animations, and straightforward voiceovers, medical explainer videos empower patients to make informed decisions about their health. This enhances health literacy and fosters a better understanding of medical procedures and conditions.


Used frequently in both the NHS and Private Healthcare Sector, these videos not only facilitate communication between healthcare professionals and patients but also contribute to public health initiatives by demystifying medical information and promoting a more informed and proactive approach to healthcare.


"We have worked with Anna on multiple projects now and have always found her professional and easy to work with. She has an uncanny ability to nail complex medical scripts in one take but will always go the extra mile to provide options on speed, tone and alternatives which are invaluable for editing."

Ash Jenkins - CDM London

So why use a Voiceover ?
Aren't captions enough for accessibility?

Captions are a great place to start! But, if you have ever tried reading a lengthy document about your insurance coverage or prescription contraindications you will recognise the need to make the information more accessible! This is exactly what a voiceover does...Not only does a voiceover make the content easier to understand but they bring the financial explainer video to life, infusing it with personality, whilst making it more relatable. 


In addition to this, many people learn best when processing information aurally. Hiring the right voiceover can turn a potentially dull topic into an engaging conversation. A friendly, conversational and trustworthy voice over adds a personal touch, making your audience feel like they're having a chat with a knowledgeable friend rather than deciphering a financial code! By providing clear and engaging voice narration, voiceovers not only accommodate aural learners but also improve the accessibility and inclusivity of content for all individuals, regardless of their learning preferences.

AI Voices Vs Skilled Human Voiceover Artist

You might wonder, "Why not let AI handle the talking?" Well, as cool as AI is, it lacks that human touch. AI voices can sound robotic and, frankly, a bit monotonous. When it comes to finance or medicine (where trust is paramount,) a human voice brings warmth and authenticity. It's not just about conveying information; it's about building a connection. A real voice understands the nuances of tone, and is able to emphasise the crucial points, making sure the listener stays hooked. This ensures the information not only accessible but relatable.

In short, explainer videos for business, finance and healthcare are not just about simplifying information; they're about creating a bridge of understanding between yourselves and your audience. Explainers break down the walls of complexity, making essential information not only accessible but enjoyable. So, if you want to demystify a particular subject, build trust and relatability in the most efficient way, let your message be heard with a friendly voice over. It’s the key to turning complexity into clarity and this, in turn, makes your audience not just listeners but informed allies.

Still Undecided?
Here's why I'm the right choice!

You need a Voiceover Artist who has:

- Flawless sound and recording equipment  ✅

- Years of experience in Voicing Explainer Videos  ✅

- A reassuring voice that immediately engages your audience ✅

- A voice that effortlessly embodies your brand ✅

- A trained voice with expert DICTION and CLARITY ✅


What's more I offer:

- A fast same day turnaround ✅

- Fair and transparent rates ✅

- The option for you to dial in and direct the recording session ✅

Contact me today to discuss your next Explainer project

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